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Lesson 1

What is the primary goal of this Quickstart course?

Why does Project Blue exist?

Lesson 2

Why do blue bubbles matter?

What reply rate do iMessages typically achieve (mentioned in the video)?

Lesson 3

What is the biggest mistake businesses make with their first message?

What should your first message ALWAYS end with?

Why is asking a question so important?

What is the recommended delay before sending the first message after a lead opts in?

Why should you use your name in your first message?

Lesson 4

Your line is most likely to get restricted if you send photos, videos, GIFs, or voice notes until…

Which behavior makes you look like a bot?

How many messages can you send someone without a reply before risking a block?

Why should you avoid “reply STOP” or personal/business signatures in Project Blue messages?

What should you avoid doing with past customers on your first couple days using PB?

Lesson 5

Project Blue lines are limited to how many NEW conversations per day (per line)?

What counts as a “new conversation”?

Do you still need opt-in consent on your lead forms?

Is iMessage considered SMS for compliance purposes?

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Quickstart onboarding course

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