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Proving It With Data

What the Data Proved

Lift and Shift: Proving Your Model With Numbers

Defending the Company

Healthy Growth vs. Vanity Growth

Protecting Your Seat at the Table

The Funding Gap

The Subscription Math Challenge

Walk the Numbers Yourself

Knowledge Check: Question 1 — Real Breakeven Scale

Knowledge Check: Question 2 — Lift and Shift

Knowledge Check: Question 3 — LTV vs. Stock Price

Knowledge Check: Question 4 — MoviePass 2.0's New Lever

Build Your Scorecard

Build It: Your Growth-Discipline Scorecard

Checkpoint: Proving and Defending

Proving MoviePass's model with real AMC data, then watching a growth-at-all-costs takeover destroy that same model — plus the funding-gap data every outsider founder should know, and a hands-on subscription math challenge built from the book's real numbers.

A year and a half of shared data with AMC proved MoviePass increased moviegoing by over
100 percent. Then a new owner cut the price to $9.

Proving the Model & Defending the Castle

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