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The five formats

The guide, and the template pack

The course, the toolkit, and the directory

Checkpoint — matching format to problem

Choosing

The decision tree

Why your first product should be boring

Checkpoint — the first product

Five product formats, what each one is genuinely good at, the decision tree for choosing between them, and why your first product should almost certainly be the boring one.

A guide, a set of templates, a course, a toolkit, a directory. Each solves a different shape of problem, and choosing wrong costs you weeks.

Pick the Right Format

<div class="simple-box-wrapper"> <div class="simple-box"> <div class="column"> <h3>Description</h3> <div class="ck-horizontal-line"><hr></div> <p>I'm a paragraph. Click to start writing that will inform, inspire, or encourage your community. We know you have so many things to share with the world. Happy editing!</p> </div> </div> </div>