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Teoría

La metodología sándwich: Humano - IA - Humano

La fórmula PAS: Problema, Agitación, Solución

Páginas de venta: del temario al beneficio

Mini-test del módulo

Pregunta 1 · Metodología sándwich

Pregunta 2 · Fórmula PAS

Pregunta 3 · Características vs. beneficios

Pregunta 4 · Ética del testimonio

La metodología sándwich, la fórmula PAS y el copywriting de páginas de venta: de características a beneficios, con la IA como redactor junior y tú como editor jefe.

Escribir para vender tu formación sin sonar a teletienda. La metodología sándwich, la fórmula PAS y el arte de convertir temarios en beneficios.

Módulo 5 · Contenidos y copywriting que venden (sin sonrojar)

<div class="simple-box-wrapper"> <div class="simple-box"> <div class="column"> <h3>Description</h3> <div class="ck-horizontal-line"><hr></div> <p>I'm a paragraph. Click to start writing that will inform, inspire, or encourage your community. We know you have so many things to share with the world. Happy editing!</p> </div> </div> </div>