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The Opt-In Page

One Page, One Job — Opt-In Page Anatomy

Mobile-First and Wired to Your List

Checkpoint: The Opt-In Page

Build the funnel entrance: a single-action opt-in page (anatomy + the qualifier line and scroll-stopper tactics, mobile-first) wired to an owned email list, matched to the opt-in offer's funnel job.

The funnel entrance: a single-action opt-in page that asks for exactly one thing — the email — and captures it to an owned list. Anatomy, two placement tactics, and mobile-first wiring.

M1 — Build the Entrance (the Opt-In Page)

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