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Foundations of Folklore: Structure and Symbolism

Defining the Folk: From Peasantry to Internet Communities

Structural Analysis: Propp and the Morphology of the Tale

Comparative Mythology and Archetypes

🎮 Crossword: Folklore Terminology

The Digital Shift: Netlore and Memetics

From Orality to Electracy: The Mechanics of Digital Transmission

Memetics: The DNA of Digital Culture

Case Study: The Slender Man and Collaborative Myth-Making

Algorithms, Ethics, and Application

Algorithmic Folklore: Narrative in the Age of AI

Authenticity, Fakelore, and Cultural appropriation

Applied Folklore: Education and Content Strategy

🎮 Pixel Quest: Digital Age Mastery

Course Quizzes

Quiz: Folklore Foundations

Quiz: Digital Transmission Dynamics

Quiz: Memetics and Netlore

Quiz: Algorithms and Ethics

Final Assessment: Echoes and Algorithms

Feedback and Survey

Course Evaluation Survey

Global Folklore: From Oral Tradition to Digital Algorithms is a contemporary journey through the stories, symbols, and social dynamics that shape human culture—from fireside myths to viral memes. Designed for creators, educators, researchers, and strategists, the course connects classic folklore theory with today’s netlore, showing how narratives evolve across mediums and are amplified by algorithms. You’ll investigate foundational frameworks like Propp’s morphology and Jungian archetypes, then pivot to the mechanics of digital transmission, memetics, and collaborative myth-making. Along the way, you’ll examine case studies such as Slender Man, unpack how outrage and awe spread faster than facts, and explore the rise of AI-generated “synthetic” folklore. Practical application sits at the heart of the experience: design ethical content strategies, conduct digital ethnography, plan preservation for ephemeral internet culture, and build classroom-ready media literacy activities. Interactive mini-games and quizzes reinforce key terminology and structures, while tools and checklists guide real-world use. By the end, you’ll be able to analyze, create, and responsibly engage with narratives across cultures and platforms—understanding not only what spreads, but why it sticks, who it serves, and how to steward cultural material with integrity in an algorithmic age.

Global Folklore: From Oral Tradition to Digital Algorithms

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            <p>The study of folklore has transcended its nineteenth-century origins, evolving from the preservation of rural oral traditions to the analysis of complex digital ecosystems. Global Folklore: From Oral Tradition to Digital Algorithms provides a rigorous exploration of how human narratives are structured, transmitted, and transformed across time and medium. By examining the foundational theories of structuralism—including Vladimir Propp’s morphology and Joseph Campbell’s archetypal frameworks—participants will gain a deep understanding of the structural units that constitute global storytelling. For cultural researchers and educators, this foundation is essential for identifying the persistent symbols that bridge the gap between ancient mythology and the "high context" groups found within contemporary internet communities.</p>

<p>As communication shifts from orality to electracy, the mechanics of transmission have undergone a radical metamorphosis, giving rise to netlore, memetics, and collaborative myth-making. This curriculum addresses the critical intersection of traditional folklore and modern technology, analyzing how social media algorithms and artificial intelligence now prioritize and shape the narratives that define our collective reality. Digital creators and content strategists will learn to leverage these archetypal patterns for brand engagement while navigating the ethical complexities of "fakelore" and cultural appropriation. Furthermore, the course equips professionals with the tools for digital ethnography and media literacy, ensuring that the ephemeral nature of internet culture is documented and utilized with the same academic rigor applied to the sacred traditions of the past.</p>
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