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Welcome & the Kit Mindset

Welcome: What This Course Builds

Your Roadmap Through This Course

What Kit Is and the Creator-Business Model

Quick Check: The Kit Model

Core Concepts & Setup

Subscribers, Tags, and Segments

Foundational Account Setup

Quick Check: Tags vs. Segments

Get oriented in Kit (formerly ConvertKit): the creator-business model it's built for, how subscribers, tags, and segments actually work, and the account foundations everything else depends on.

Before you build forms or automations, you need the mental model. This module shows you what
Kit is really for, how its subscriber-and-tag system differs from old-school list tools, and
the foundational setup that makes everything downstream work.

Getting Started with Kit

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