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Build the business

Stress-test a business idea

Turn the idea into a one-page model

Price it with confidence

Map the competition and find your gap

Build the brand

Sharpen your positioning and bio

Run a content idea engine

Write hooks that stop the scroll

Write an email your audience opens

Quick check: building in public

Eight prompts to take an idea from napkin to offer and build a personal brand that opens doors — validation, pricing, positioning, content and email.

From idea to offer to audience. Eight prompts to validate, price and position what you build — and make sure the right people see it.

Build: Business & Brand

<div class="simple-box-wrapper"> <div class="simple-box"> <div class="column"> <h3>Description</h3> <div class="ck-horizontal-line"><hr></div> <p>I'm a paragraph. Click to start writing that will inform, inspire, or encourage your community. We know you have so many things to share with the world. Happy editing!</p> </div> </div> </div>