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The AI Content Opportunity

Your Marketing Team is Spending 11+ Hours Weekly on Work AI Can Do in Minutes

What You'll Actually Accomplish in 90 Minutes

What You'll Need

The Reality of AI-Powered Content Creation

Your Implementation: Four Phases

Phase 1: Set Up Your AI Content Engine (20 Minutes)

Phase 2: Engineer Your Brand Voice (15 Minutes)

Phase 3: Automate Content Planning (25 Minutes)

Phase 4: Implement Your Workflow (20 Minutes)

Advanced Workflows & Troubleshooting

Once You Have the Basics: Advanced Workflows

When Implementation Hits Friction: Troubleshooting

Path to Mastery

Your Path to Mastery: First 90 Days

Quiz

Knowledge Check: The AI Content Opportunity

Knowledge Check: Engine Setup and Brand Voice

Knowledge Check: Automation and Workflow

Knowledge Check: Advanced Workflows and Troubleshooting

Final Mastery Quiz

Survey/Feedback

Course Completion Survey

AI Content Playbook: Streamlining Your Marketing Workflow is a practical, results-first course that helps busy marketing teams cut content production time from hours to minutes—without sacrificing brand voice or quality. In just 90 minutes, you’ll build a lightweight AI content engine that turns ideas into on-brand drafts, organizes planning, and simplifies human review so your team can publish more consistently. You’ll learn where AI truly shines—brainstorming, outlining, first drafts, repurposing—and how to avoid common pitfalls like generic tone, factual drift, or messy workflows. Guided through four clear phases, you’ll set up your AI workspace, engineer a reusable brand voice system, automate content planning with proven templates, and implement a streamlined draft-to-publish workflow. Beyond the fundamentals, you’ll unlock advanced strategies such as the Content Multiplier System for rapid repurposing, a Content Refresher for updating winners, and targeted personalization for higher conversions. You’ll also get a troubleshooting toolkit to fix weak outputs fast. Whether you’re a solo marketer or leading a team, this course gives you a durable operating system for predictable, high-quality content—so you can ship more, waste less time, and keep your brand sharp across channels.

AI Content Playbook: Streamlining Your Marketing Workflow

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            <p>Marketing teams currently lose an average of 11 hours every week to repetitive tasks that artificial intelligence can now handle in a fraction of the time. From the initial struggle of brainstorming to the tedious process of drafting first versions, traditional content creation often hits bottlenecks that stall productivity and delay publication. This course provides a strategic roadmap to reclaim those hours by integrating AI into your existing marketing operations. By understanding the current capabilities and limitations of AI as a teammate, you can transition from manual labor to a streamlined, high-output engine that maintains quality and authenticity without sacrificing your brand's unique perspective.</p>

<p>Throughout this playbook, you will move through a structured four-phase implementation designed to build a custom AI content workspace in just 90 minutes. You will begin by setting up your engine and engineering a precise brand voice that ensures every AI-generated output aligns with your company's tone. From there, you will learn to automate content planning with reusable templates and map out a seamless workflow that bridges the gap between AI drafts and human review. Beyond the basics, this course covers advanced strategies like content multiplication and troubleshooting common friction points, providing you with a clear 90-day path to mastering a modern, AI-powered marketing workflow.</p>
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