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Section 00 — Start Here

Welcome and What You Will Learn

How to Use This Course

Understanding a Model, Selecting One, and Building a Strategy

Section 01 — Understanding Online Business Models

What an Online Business Model Is

Business Model Versus Product, Offer, Platform, and Tactic

How Online Businesses Create Value and Generate Revenue

The Major Categories of Online Business

Why No Single Model Is Best for Everyone

Section 02 — Freelancing and Services

How Freelancing and Service Businesses Work

Finding Clients, Packaging Services, and Creating Value

Success Strategies, Common Mistakes, and a Simple Way to Begin

Section 03 — Affiliate Marketing

How Affiliate Marketing and Commissions Work

Markets, Products, Trust, and Traffic

Section 04 — Ecommerce and Dropshipping

How Ecommerce and Dropshipping Work

Products, Suppliers, Traffic, Margins, and Customer Experience

Section 05 — Digital Products

How Digital Product Businesses Work

Problems, Demand, Creation, Pricing, and Distribution

Section 06 — Print-on-Demand

How Print-on-Demand Works

Niches, Designs, Marketplaces, Margins, and Fulfillment

Section 07 — Content Creation

How Content Businesses Generate Revenue

Platforms, Audiences, Monetization, and Audience Ownership

Section 08 — Coaching and Consulting

How Expertise Becomes a Paid Offer

Customers, Outcomes, Packaging, Pricing, and Delivery

Section 09 — Memberships and Communities

How Membership and Community Businesses Work

Recurring Value, Engagement, Retention, and Maintenance

Section 10 — Bringing the Models Together

The Major Ways Online Businesses Create Value

How Business Models Can Be Combined Over Time

Why Understanding a Model Is Different From Choosing One

Section 11 — Course Conclusion

What You Now Understand and What Comes Next

Section 12 — Bonus Lecture

Continue Your Business-Building Journey

8 Proven Ways to Build a Business Online

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